Alan is a Partner in the Digital, Commerce & Creative group and Deputy Co-Head of Media & Entertainment. In 2019 he co-founded The Collective by Lewis Silkin and it has grown from strength to strength. Through The Collective, Alan is passionate about building a community of thought leaders and decision makers working for luxury, lifestyle and premium brand businesses. Alan specialises in the drafting and negotiation of commercial and technology contracts and the exploitation of intellectual property assets. Many of Alan's clients are from leading fashion houses, retailers and lifestyle brands, as well as innovative and disruptivemedia, technology, publishing and advertising companies.